We scan Instagram and TikTok for micro-roasters with under 5 employees — obsessives working in small batches — verify they're actually shipping, and deliver their beans straight to you. Months before the coffee world catches on.
Sourcing from the overlooked · Since 2026
Our AI monitors Instagram and TikTok continuously, identifying micro-roasters with under 5 employees who are posting about their craft — the ones who haven't hired a marketing team yet.
We scrape their sales pages, check fulfillment signals, and confirm they're actually sending beans to customers — not just posting aesthetics.
We cold-email the roasters, negotiate partnership terms, and lock in exclusive access — so subscribers get rare beans shipped directly to their door, often before the broader market discovers them.
We find roasters months before the coffee world notices them. By the time they have a PR team, you've already tasted their best batch.
Only roasters with under 5 employees. No co-ops pretending to be micro. No corporate incubator projects. Just obsessives in small spaces doing extraordinary work.
We don't scrape a marketplace. Every roaster we partner with is personally verified — their shipping confirmed, their craft assessed, their story understood.
Whether you want the beans or you're roasting them — there's a spot for you.
Join the waitlist and be among the first to receive rare, small-batch coffees from roasters you've never heard of — yet.
Under 5 employees? Obsessing over a single origin? We want to work with you. Tell us your email and we'll be in touch.